MemberPad solution at Nordic Choice
In 2018 we rolled out the memberPad solution across most Nordic Choice hotels (200) in Scandinavia. The new memberPad tool simplifies for new members to sign up and existing members to identify. We were able to integrate the memberPad solution in a seamless way not requiring any changes to the existing softwares installed.
A list of features in this environment:
– Digital member sign up on the memberPad
– Real time email validation and correcting type-O:s
– ID24 identifies existing members on both memberPad and in booking software
In the NPS feedback scores we asked the hotels to give feedback on the memberPad solution we scored over 9 out of 10 which we are very happy about. Every sign up is linked to the person working at the reception which makes it possible to tie into the existing staff campaigns.
In 2019 Nordic Choice Hotels was a Technology Loyalty Awards Finalist in 2019 and was invited to Paris to share some of their best practice. There are many aspects that you can potentially address while switching to doing the data collection on customer facing technology. Many thanks to Nordic Choice Hotels for sharing their experience and results to the industry.
Here is first high level intro video about results from the data collection on the 9.7″ ipad model: Click here.
Here is video clip from the presentation about them measuring the CRM value: Click here.
Here is video clip from the FAQ about the data collection they do on the iPad tablet: Click here.
Here is video with all three above video clips in one titles loyalty onboarding in hospitality: Click here.