Using email validation to sign up quality data
In real time we are able to help the user to do an email check to make sure there was no type-O or mistake. We are able to do this in a real time manner to not lose the opportunity to give this feedback to the user. Since the customer types in the information and the email check is done in real time the customer can correct the data right there and then.
We also take the opportunity every time a customer identifies as a member at the till to do an email check. We can then ask the customer to update their contact information if it is tagged as incorrect. This is a great way to enrich your existing database with high quality and clean data.