Using e-mail check to sign up quality data
In real time we are able to help the user to do an e-mail check to make sure there was no type-O or mistake. We are able to do this in a real time manner to not lose the opportunity to give this feedback to the user. Since the customer types in the information and the e-mail check is done in real time the customer can correct the data right there and then.
We also take the opportunity every time a customer identifies as a member at the till to do an e-mail check. We can then ask the customer to update their contact information if it is tagged as incorrect. This is a great way to enrich your existing database with high quality and clean data.